Monthly Archives: October 2011

What’s so special about your technician?

An auto repair shop consists of two main parts—the front end and the back end. The front end houses the service advisor who interacts directly with the customer and is the face of the business. The back end is where the technicians operate. Auto technician is the modern title for the person actually working on your car (traditionally called a mechanic). When it comes to your car, the modern independent shop technician must be technically savvy, careful and consistent, and respectful to customers and their cars. I am a shop owner and a technician. I began on the technical end and learned about business. I have been thinking about cars ever since I learned how to get my little red wagon to go 25 mph down the hill on Easter Ave. in WaKeeney, Kan. I recognize cars I have worked in grocery store parking lots and struggle to remember who the driver is. I stare at bouncing tires on the highway, trying to judge if the strut is worn out or the tire is just out of balance. I belie ... read more

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